Post by account_disabled on Jan 25, 2024 7:17:12 GMT -3
It's been a week since we launched our new website . Anyone who has released a new platform, especially for a difficult product, will understand what we went through. For clarity, we described our own experience in two ways: emotionally-schizoid and detailed-seriously. We also ask you for a little feedback. But all this is in the article. Reading time: 7 minutes Why we decided to make a new website Design and illustrations Site structure Submission of information What makes a website convenient for a client? We could describe the process of working on the site for a long time and tediously, but we did not do this. Instead, we tried to approach it with humor. Therefore, welcome to this link , and we hope that you will like our story.
We also ask you to take a short test so Fax Lists that we can understand how convenient our site is. Thank you in advance! Now let's move on to the “serious” part. It all started with the fact that we already had a website. But it was not so easy for an untrained user to understand what we were doing. The fact is that Ringostat is a call analytics service and optimization of advertising investments. That is, we are talking about a rather complex product. Some people have never heard of call tracking, and others do not fully understand its capabilities. Therefore, it is not enough for site visitors to say: “This is call tracking. Order.” It is important to explain what it is and how it works.
Why we decided to make a new website The old Ringostat website was a landing page. This format works great when it comes to a simple product/service. Ringostat includes many tools and modules. Therefore, it is better to structure information about them in separate tabs. The old site had little information and it was presented concisely. People who had never heard of call tracking could not understand what it was and why it was needed. They had to leave the site and Google to find out about call analytics. The landing page contained little information about the benefits of the product and its individual modules. The visitor did not understand what he was getting using call analytics, virtual PBX, and call back form.
We also ask you to take a short test so Fax Lists that we can understand how convenient our site is. Thank you in advance! Now let's move on to the “serious” part. It all started with the fact that we already had a website. But it was not so easy for an untrained user to understand what we were doing. The fact is that Ringostat is a call analytics service and optimization of advertising investments. That is, we are talking about a rather complex product. Some people have never heard of call tracking, and others do not fully understand its capabilities. Therefore, it is not enough for site visitors to say: “This is call tracking. Order.” It is important to explain what it is and how it works.
Why we decided to make a new website The old Ringostat website was a landing page. This format works great when it comes to a simple product/service. Ringostat includes many tools and modules. Therefore, it is better to structure information about them in separate tabs. The old site had little information and it was presented concisely. People who had never heard of call tracking could not understand what it was and why it was needed. They had to leave the site and Google to find out about call analytics. The landing page contained little information about the benefits of the product and its individual modules. The visitor did not understand what he was getting using call analytics, virtual PBX, and call back form.